Facebook Marketing: 5 Simple Tips

Online marketing has grown and branched out over the years. Many web businesses and even brick and mortar companies are utilizing social websites in their advertising campaigns. The main reason for this is because millions of potential customers visit social websites everyday of the year. A site like Facebook has over 500 million registered users. Any business that passes up the opportunity to market on Facebook would be doing themselves a tremendous injustice. Social network marketing is here to stay.

Getting started with marketing on Facebook isn't at all difficult. In fact, it's actually a simple process. It takes knowledge and of course action to put the knowledge to use. The benefits of marketing on Facebook are gaining an increase in brand recognition, attracting thousands (possibly millions) of customers, increasing sales and growing the business.

Some web entrepreneurs believe just setting up Facebook fan pages is good enough. Sure, fan pages are helpful, but there's more to it than just that.

5 Simple Tips On How To Market On Facebook

1) Create your Facebook profile to be informative about who you are and what your business does. This will give people information about you as an individual and at the same time promote your business. If people can connect with you on a personal level, they will be more incline to do business with you.

2) Your status updates should be real, not just posts about products/services. Again, making a connection on a personal level should be your goal. And by posting real status updates about your day is incredibly helpful.
The idea is to share your personal experiences, but of course, please use discretion when implementing this tip.

3) Make sure you do not come across as a pushy salesperson to your Facebook friends, and this also goes for fans on your Facebook fan pages. Post business related posts once every two weeks. And try to make it only one post, not multiple posts. If your friends feel that all you want to do is push your products/services on them, they may opt to delete you as a friend.

4) Join a Facebook group that shares the same interest as to the type of business you have. For example, if your business is selling video cameras, you may want to join a film maker's group. You can promote your services/products in groups because members expect this, and actually, look for deals that they can take advantage of.

5) Place ads through Facebook's advertising program. Marketing on Facebook is all about making your business or website visible to potential customers, and this is exactly what placing ads on Facebook do. It allows you to place targeted ads, which are seen by millions of its users. You can start out with a tiny budget, or jump in with a huge advertising budget. It is 100% up to you as to how you begin.

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